Westside Paper Signs 70,000 SF of New Leases, Positioning Adaptive Reuse Project Among Atlanta's Most Active

Westside Paper, a 15-acre adaptive reuse development along the Atlanta BeltLine Westside Spur in West Midtown, has signed more than 70,000 square feet of new leases across four tenants, developers FCP and Westbridge announced May 5. The transactions bring the project to 75% leased and cumulative new leasing to 180,000 square feet over the past 20 months, positioning Westside Paper among the more active adaptive reuse properties in Atlanta real estate.

New Tenants and Lease Details

The latest round of transactions at Westside Paper includes four distinct deals spanning a range of industries and space types.

Packsize, a global provider of sustainable packaging automation systems, signed the largest of the four leases at 33,000 square feet. The company will use the space as a fit-to-function experience center supporting its North American operations and customer engagement initiatives. The lease is described as one of the larger new office leases in West Midtown so far this year.

Construction Resources, a Home Depot-owned company specializing in design-oriented building products and installation services for the residential design and construction industry, signed approximately 23,000 square feet of office space. The new lease will serve as the company's headquarters and expands its existing footprint at Westside Paper, where it opened a 50,000-square-foot showroom in June 2025.

Disguise, a technology company whose products power live experiences including concert tours, stadium activations, Broadway productions, and film, signed approximately 10,000 square feet. The Atlanta space will function as a U.S. expansion hub and Experience Center, housing creative and technical solutions teams, a hardware support center for the Americas, and a demonstration environment for live event and production technologies.

Luxe Redux Bridal, a specialty bridal retailer offering off-the-rack designer wedding dresses, signed 3,000 square feet of ground-floor retail space, marking the boutique's entry into the West Midtown market and adding to the property's curated retail mix.

Brokerage and Representation

In the Disguise transaction, Andrew Walker and Lauren Curran of Colliers represented the tenant. Jeremy Krause and Jeremy Kronman of CBRE represented the tenant in the Packsize lease. Jeff Pollock represented Luxe Redux Bridal.

On the ownership side, David Horne and Caroline Fisher of JLL represented ownership on office leases, with support from Randy Joering and the JLL property management team. Shelbi Bodner represents ownership on retail leases.

Financing and Capital Stability

The ownership group — FCP and Westbridge — recently renewed and extended its loan with Ameris Bank. The announcement described the move as reinforcing the project's capital stability at a time when refinancing risk remains a focus across U.S. office markets. Specific loan terms were not disclosed.

FCP, a real estate investment company and subsidiary of Federated Hermes, Inc., has invested in or financed more than $14.8 billion in gross asset value since its founding in 1999. Westbridge is a boutique real estate development company based in Atlanta focused on adaptive reuse and placemaking in Southeastern U.S. markets.

Market Context

"Leasing 70,000 square feet in this environment sends a clear signal about where demand is flowing," said Chris Faussemagne with Westbridge. "Companies are prioritizing well-located, wellness-focused, character-rich buildings that offer access to talent, amenities and BeltLine trail access. Westside Paper checks those boxes, and the velocity we're seeing reflects a broader rebound in Atlanta's office market, particularly for differentiated, high-quality assets in West Midtown."

About Westside Paper

Westside Paper is located at 949 Marietta St NW in Atlanta's West Midtown neighborhood. The project is a 15-acre adaptive reuse development along the Atlanta BeltLine Westside Spur. The property is developed and owned by FCP and Westbridge. With the latest leases, the project is now 75% leased.