Big V Property Group Launches $2.5M Equity Offering for San Antonio's RIM Mixed-Use District

CHARLOTTE, N.C. — Big V Property Group has launched its first offering through Big V Direct, its newly announced investor platform, opening a $2.5 million equity stake in The RIM, a 1.8 million-square-foot mixed-use district located at 17703 La Cantera Parkway in San Antonio, Texas. The offering, announced September 1, 2026, gives pre-qualified accredited investors direct access to a partial ownership position alongside Big V principals and existing long-term partners.
A New Platform for Accredited Investors
Big V Direct is designed to provide accredited investors with access to an institutional-quality portfolio of open-air retail properties owned, operated, and developed by Big V Property Group, primarily in Sunbelt markets. The RIM represents the platform's inaugural offering.
"My family has been buying, leasing, and managing open-air shopping centers for three generations, over 84 years. We have owned and managed an aggregate of more than 90 open-air centers, and more than $4 billion of total assets. The capital has come from four places: my family, our friends, our institutional partners, and our banks. Until now, we did not have a way for accredited investors to learn about, or invest in, our assets," said Jeffrey Rosenberg, Chairman and CEO of Big V Property Group. "We are excited to now officially open these opportunities to a broader audience, starting with the opportunity to invest in one of our marquee properties."
The offering is structured as a recapitalization: a current partner has elected to exit its investment in The RIM, creating the opportunity for Big V Direct to bring in new investors. Interested parties can register for a webinar scheduled for 4 p.m. EDT on September 10, 2026, at bigvdirect.com, where the offering will be discussed in further detail and commitments can be made.
About The RIM: San Antonio's High-Traffic Mixed-Use District
The RIM opened in 2006 on the site of a former quarry near Loop 1604 and Interstate 10, approximately 15 miles from downtown San Antonio, in a high-growth corridor surrounded by affluent master-planned communities. Development of the broader mixed-use district continued through 2018, ultimately encompassing retail, luxury residential, office and a boutique hotel.
Big V Property Group and a partner acquired The RIM in May 2021 from HGR Liquidating Trust, a vehicle sponsored by Hines from Hines Global REIT, for approximately $219.7 million — a transaction that ranked as the largest open-air shopping center trade in the United States by square footage at the time. Equity Street Capital participated as a co-investor, and Kimco Realty Corp. provided preferred equity. JLL arranged a three-year, floating-rate, non-recourse loan from an affiliate of Heitman to finance the acquisition. At the time of purchase, the retail component was approximately 93% leased.
When Big V acquired the property, the retail footprint stood at roughly 1.05 million square feet. Since then, the firm has executed a plan to expand and re-merchandise the center. The open-air retail component has grown to approximately 1.2 million square feet within the broader 1.8 million-square-foot mixed-use district. Big V's leasing materials describe the property as encompassing over 2 million square feet of retail space, restaurants, service businesses, luxury residences and a boutique hotel.
The RIM is described by Big V as the most-visited shopping center in Texas and one of the most-trafficked in the United States, drawing approximately 77 million guests annually to more than 90 stores, restaurants and service businesses. Anchors include Bass Pro Shops, Best Buy, Burlington, World Market, Dick's Sporting Goods, DSW, Hobby Lobby, JCPenney, Lifetime Fitness, Lowe's, Michaels, Nordstrom Rack, Old Navy, PetSmart, Ross Dress for Less, Santikos IMAX Theaters, Target, Total Wine & More, Boot Barn, Sun & Ski, and multiple TJX banners including Marshalls and Sierra. A 2025 expansion made The RIM only the second center in the United States to house all TJX divisions, with approximately 126,674 square feet of TJX-branded space within the retail component.
Big V Property Group: Portfolio and Platform Context
Big V Property Group is a family-owned retail real estate company with more than 80 years of ownership and operating history. The firm currently manages nearly $2 billion in assets under management across 11 states, totaling roughly seven million square feet of gross leasable area. Its portfolio consists of 22 neighborhood, community and shopping centers concentrated in Sunbelt markets across 14 states, with a combined footprint of approximately 9.5 million square feet. The company is fully vertically integrated, with in-house acquisitions, capital markets, leasing, asset management, property management and construction management capabilities. Big V is headquartered in Charlotte, North Carolina, with major offices in Murfreesboro, Tennessee; San Antonio and Austin, Texas; and Florida, New York.
The Big V Direct platform is positioned to give accredited investors — as defined by the U.S. Securities and Exchange Commission under Rule 506(c) of Regulation D — access to deals that have historically been available only to the firm's family principals, institutional partners and lenders. The offering has not been registered under the Securities Act of 1933 and will be made solely by means of a confidential offering memorandum and related subscription documents to verified accredited investors.
Open-Air Retail and Sunbelt Market Backdrop
The launch of Big V Direct comes as open-air retail in Sunbelt markets has experienced tight supply conditions, with occupancy rates at or near historic highs and strong leasing activity across the sector. The RIM's location in one of San Antonio's fastest-growing residential corridors positions it within a demographic environment that has continued to attract national retailers seeking high-traffic, high-income trade areas.
This offering is made pursuant to an exemption from registration under applicable securities laws. Investing involves substantial risk, including possible loss of principal. Any targets, projections, or forward-looking statements are not guarantees of future results.
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