Newmark Expands AI Advisory With Jenny Haeg Appointment in San Francisco
SAN FRANCISCO — December 30, 2025: Newmark has appointed Jenny Haeg as Executive Vice Chairman, expanding its technology and artificial intelligence advisory services in San Francisco, the firm announced. The appointment reinforces Newmark’s Occupier Solutions platform for high-growth technology and AI companies making complex real estate decisions.
Newmark Expands Bi-Coastal AI and Technology Advisory
Haeg joins Newmark’s San Francisco team as part of a broader strategy to connect its East and West Coast operations. She will work alongside New York-based Steven Rotter and San Francisco’s Christina Clark. The firm said this integration supports growing demand from AI and technology occupiers seeking large-format, growth-oriented space.
According to Newmark Research, tenant demand across the United States totals approximately 145 million square feet, up 45% year over year. Technology occupiers are leading this expansion, increasingly prioritizing scalable and culture-aligned environments.
Background and Industry Context
Haeg is a long-time advisor in the technology real estate sector, recognized for guiding AI and technology companies through complex transactions. Her experience spans clients from early-stage ventures to public market leaders. Newmark stated that her expertise enhances its ability to support innovators through rapid scale and global expansion.
“Artificial intelligence is reshaping the global economy, and the companies at the forefront of that transformation require a partner who understands how to navigate rapid scale, global expansion and cultural continuity,” said Barry Gosin, Chief Executive Officer of Newmark, in the company’s announcement.
AI-Driven Demand in Office Real Estate
The appointment comes amid rising AI-related tenant demand. Newmark’s research indicates that technology occupiers are driving a significant portion of large-format leasing activity nationwide. The firm’s integrated, data-driven approach is designed to deliver consistent execution for clients across major U.S. markets.
By expanding its AI and technology advisory capabilities, Newmark continues to build its national platform to serve occupiers in key innovation hubs, including San Francisco and New York.